LifetimeCommissions.com Newsletter #6
http://www.LifetimeCommissions.com
I've decided to make a determined effort to improve this
newsletter, to make it as useful as possible.
As part of that, I'm going to include articles related to
helping you improve your on-line business.
This month's topic: How to compose the perfect email.
Date: 5 July, 2001
Contents:
1. 10 ways to improve your email
2. How to cash in with free email autoresponders
3. Programs added in September 2001
4. That's all folks
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1. 10 ways to improve your email
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It often surprises me the number of emails I receive that could be improved on. To make sure you're not sending out those, I've put together a list of 10 things to help you improve your email.
- Use the software the professionals use
In order to write professional email, you need
professional software. Eudora mail is the email
software of choice for professionals like Declan
Dunn, and of course me! ;)
Eudora is available for both Macs and Windows, and is also far less vulnerable to viruses than Outlook Express, Microsoft's email program, that ships with Windows. Get Eudora free at: http://www.eudora.com . - Spell and Grammar check your email This may seem obvious, but you should spell check everything you send. Eudora has automatic spell checking, but that can't check your grammar. Grammatical errors like the difference between "its" and "it's" not are uncommon. "Its" is like "his" or "her" and means that "it" owns something. "It's" is short for "it is".
- Proof read your email at least twice. I often get perfectly spelt emails that seem confused about what they're trying say. Proof read your messages to ensure they make sense, then proof read them again.
- Break lines at about 65 characters, or around 10-12 words. Your email will be so much easier to read, and it will have a more professional look. Don't make your readers strain their eyes over long lines, or force them to resize their email reader's window, just to read your email. Make it as easy and enjoyable as possible!
- Use descriptive and enticing subject lines. You want your readers to actually open your email right? Give them a reason to! Draw them in with a powerful headline-style subject.
- Include a greeting at the top of your email. Always include a "Hi Person's-Name" at the start of your message. It's so much more personal than simply stating the recipient's name, or not even bothering with a greeting at all. email without the greeting gives an unfriendly impression, which is something you should avoid!
- Give a clear context for your message in the first paragraph. People shouldn't have to read down to the fourth paragraph before they get what you're going on about. Include the specific quotation you're talking about if your replying to a message, or just state outright where your message is coming from, and what it's about.
- Be polite. You should be polite in general, but this goes especially when dealing with people you want something from! They're much more likely to oblige if you're nice to them. Otherwise they'll do what I would do in their place - ignore you.
- Queue your email. Set your mail program to queue all messages rather than send them immediately. That way you can change your mind about sending those emails that we all inevitably regret sending...
- Last but not least: Remember.... :)
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2. How to cash in with free email autoresponders
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Anyone who's been on the Internet marketing scene for a while has heard about how autoresponders can be used to effectively wring every last ounce of buying potential out of your prospects.
They can be used for anything from a simple "Your-email -got-through-we'll-get-back-to-you-soon" message, to your very own email courses, and even up to a full scale customer follow up campaign.
One of the keys to their success is that once they're set up, they'll churn away for months, possibly years without any supervision at all.
You might already use them, but maybe you couldn't quite bring yourself to fork out more of your hard earned money just to test them out.
Well now you don't have to.
Royal-Responder will let you try out their autoresponders for free, with absolutely no time limit.
Plus, once you sign up, Royal-Responder will send you a complete training course on how to exploit your 'responders to their full capacity.
If that doesn't quench your thirst for knowledge, check out their free articles, or head over to http://www.affiliate-net.net, and take a wander through their article archives.
These beauties can make a tremendous difference, and when they're just being given away, you can't go wrong!
For more information on how to get your hands on FREE autoresponders, click here:
http://www.lifetimecommissions.com/free-autoresponder.shtml
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3. Programs added in September 2001
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NetMarketingMasters
Royal Responder
Get-Cash-Back
NetSingles
Pragmatic Software
Secured Hosts Network
NetMarketingMasters
Category: Marketing
Star Rating: *****
URL: http://lifetimecommissions.com/cgi-bin/url.cgi?i067
NetMarketingMasters interviews a master of Internet marketing and distributes CDs/tapes of the interview on a monthly subscription basis.
Two-tier program, paying 20% and 5% on all products sold, and on all recurring monthly subscription fees. Offers affiliate training.
Tracks by cookie and affiliates' profiles tagged with your affiliate ID.
http://lifetimecommissions.com/cgi-bin/url.cgi?i067
Royal Responder
Category: Internet Services
Star Rating: *****
URL: http://lifetimecommissions.com/cgi-bin/url.cgi?i069
Royal Responder is a full featured multi follow up autoresponder system.
Affiliate program is two-tier, and pays 20% and 10% residual commissions on all monthly/yearly service fees.
Tracked by CGI scripting, database, and five year cookies. Free accounts also tagged with your affiliate ID and if the referral upgrades you're paid due commissions. All messages sent out through the free account have your affiliate link embedded as well.
http://lifetimecommissions.com/cgi-bin/url.cgi?i069
Get-Cash-Back
Category: Other
Star Rating: *****
URL: http://lifetimecommissions.com/cgi-bin/url.cgi?i068
Get-Cash-Back.com offers your referrals cash back at over 1000 web sites.
Once referral joins up, you earn a $5 bonus, tracked though Commission Junction, and a 50% commission on all cash back amounts paid to the referred member, tracked by Get-Cash-Back.com.
Tracks by cookie, IP address, and your affiliate ID goes in the customer's profile in their database.
http://lifetimecommissions.com/cgi-bin/url.cgi?i068
NetSingles
Category: Health & Beauty
Star Rating: ****
URL: http://lifetimecommissions.com/cgi-bin/url.cgi?i070
Netsingles is a well designed on-line dating site.
Affiliate program pays 50% of initial subscription and 25% on all renewals. Payments are made quarterly.
Lifetime cookie holding your affiliate ID created upon initial referral, and once users sign up, your ID goes into their profile in NetSingles' customer database.
http://lifetimecommissions.com/cgi-bin/url.cgi?i070
Pragmatic Software
Category: Electronics/Software
Star Rating: ***
URL: http://lifetimecommissions.com/cgi-bin/url.cgi?i066
Pragmatic Software provides software, such as their Defect Tracker, Software Planner, Atrium and Pragmatic Office.
Software is sold on a subscription basis, and affiliate program pays 10% residual commissions on all monthly fees paid.
Allows linking to products, free trial, and demonstration pages, email notification of sales, and more.
Tracked by cookies, dynamic page generation, and referrals' account tagged with your affiliate ID in Pragmatic's database.
http://lifetimecommissions.com/cgi-bin/url.cgi?i066
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4. That's all folks
======================================================
That's it for another month. Next month I'll be back with another useful article on how to improve your on-line business.
Until then, whatever you're doing over the coming month, I hope it's profitable!
Christopher Pearce,
LifetimeCommissions.com
http://www.LifetimeCommissions.com
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